Artisan Grains was first established on a principle to both educate and encourage the consumption of healthy grains, seeds and pulses, through an attractive, informative and versatile packaging format.
Natural grains, seeds and pulses are not only versatile but can be amazingly nutritious and delicious. Whole grains or foods made from them contain all the essential parts and naturally-occurring Nutrients of the entire grain seed. If the grain has been processed (for example cracked or crushed), the food product should deliver approximately the same rich balance of nutrients that are found in the original grain seed. Yet still not enough people get to enjoy these wonderful staples because of uninspiring grains fixtures and poor on-pack communication.
Artisan Grains aims to change this by reinvigorating the grains fixture with bright, attractive packaging and better on-pack communication, thereby making the grains appealing to new and existing consumers alike!