Our sensitive formula is designed for those of us who prefer our laundry 'au naturel'. There's no fragrance and no enzymes to reduce the chance of allergies. It's kind to your skin and gentle on your PJs, but when it comes to dealing with dirt, it packs a punch. We've kicked out the nasty stuff and harnessed the powers of mother nature, so it's kind to our planet too. Plant Based Formula, Eco-Friendly, Sensitive Non-Bio, Sensitive Formula, Non-Bio & Fragrance Free, Powerful Cleaning, No Dyes & Optical Brighteners, No Animal Testing, Suitable for vegans