Pure Via Demerara Sugar Alternative is a zero-calorie plant-based sweetener that perfectly complements rich and intense coffee blends. Crafted from just four ingredients: erythritol, apple extract, natural flavourings, and steviol glycosides from the stevia plant, it's brilliant for baking and sprinkling over food. Apples create its beautiful golden colour, and it is gluten-free and keto and vegan friendly.